Participating shows for The Broadway League's 15th annual KIDS' NIGHT ON BROADWAY® are on sale today, Tuesday, November 2, 2010.

KIDS' NIGHT ON BROADWAY is when kids ages 6 to 18 can see Broadway shows for free when accompanied by a full-paying adult. A KIDS' NIGHT ON BROADWAY ticket includes pre-theatre parties, restaurant discounts, parking discounts, special edition Kids' Playbill provided by Theatre Development Fund, educational programs, and more.

“The Broadway League's Kids' Night on Broadway program continues to evolve in fresh new ways. We just enjoyed a special Kids' Night edition on Halloween, and over the summer the Kids' Night program was included in Harlem Week's festivities. Research proves that theatregoing kids most likely become theatregoing adults, because there is nothing like Broadway to enrich lives and inspire people of all ages," said Charlotte St. Martin, Executive Director of The Broadway League.

The 15 th annual KIDS' NIGHT ON BROADWAY kicks off in New York City on February 6, 2011 with a pre-theatre party at the new Bowlmor Lanes Times Square, the ultimate in bowling, dining, and entertainment. Kids' Night on Broadway ticket holders will experience unique theatre activities as well as the chance to bowl for free! Pre-theatre events will also take place at Madame Tussauds New York on Tuesday, February 8 th , with more details on all events to come soon.

Theatregoers can visit KidsNightonBroadway.com to purchase tickets to KIDS' NIGHT ON BROADWAY to find more information, and to view the list of discounted restaurants and parking garages. Tickets can also be purchased via broadwayoffers.com or ticketmaster.com or at the individual theatre box offices. USE CODE KNOB2011.

SUPERBOWL SUNDAY, FEBRUARY 6, 2011 (matinee and evening)

Tickets available for evening shows on:
MONDAY, FEBRUARY 7, 2011
TUESDAY, FEBRUARY 8, 2011
WEDNESDAY, FEBRUARY 9, 2011
THURSDAY, FEBRUARY 10, 2011

Participating shows* (to date) include:

The Addams Family
American Idiot
Billy Elliot the Musical
Bloody Bloody Andrew Jackson
Chicago
Elling
Jersey Boys
La Cage aux Folles
The Lion King
Mamma Mia!
Mary Poppins
Memphis
Million Dollar Quartet
The Phantom of the Opera
Rock of Ages
The Scottsboro Boys
Wicked

(*Subject to change, and some shows not available for all performances. Check back for additional shows)

KIDS' NIGHT ON BROADWAY will also take place in multiple cities around the country, with different shows and venues putting their own spin on the event, on numerous dates throughout the year. Check kidsnightonbroadway.com for specific dates and locations.

KIDS' NIGHT ON BROADWAY SOUVENIR PLAYBILL : Written entirely by teens, this special educational keepsake takes a behind-the-scenes look at the creation of Broadway shows and gives voice to young theatre fans. Generously provided by Theatre Development Fund , the Playbill is provided free of charge to all kids who attend the theatre on Kids' Night on Broadway, and is available for download at KidsNightonBroadway.com. It also contains extensive listings of theatre books, websites, and additional educational resources.

KIDS' NIGHT ON BROADWAY is generously presented by The New York Times and is officially sponsored by Bowlmor Lanes Times Square, Madame Tussauds New York, WABC-TV with additional support provided by the Theatre Development Fund, and PLAYBILL.

Be on the lookout for information coming soon regarding the first-ever Broadway Week (January 24 – February 10) in collaboration with NYC & Co., offering two-for-one tickets Broadway's hottest shows.