Tom Viertel, Executive Director of Commercial Theater Institute (CTI), has announced the 2016 - 2017 Season. CTI is the theatre industry’s leading training and professional development program and covers a wide range of topics featuring over 100 of the most distinguished industry professionals as lecturers and panelists including many Tony Award^®- winning producers. CTI programs include a 14-week program that explores producing in-depth, a 3-day intensive introduction to producing and half-day or one day workshops on specialized topics. More to be announced!

“For over 35 years, CTI has offered fun and informative programs for future producers and investors. The 2016-2017 season will once again provide participants with an opportunity to learn and network with each other and many of Broadway’s top professionals. It’s a wonderful chance to get started or to keep moving forward,” said Mr. Viertel. “This is one of the most magical things you can do in life.” 

For details and schedules of all CTI programs, call 212.586.1109 or visit www.commercialtheaterinstitute.com 

Follow on Twitter @CTIPrograms and facebook.com/CommercialTheaterInstitute.

FALL 2016:

The Power of Negative Thinking: Learning from Failure
Wednesday, November 2: 7pm – 5pm
A one-on-one interview session between Jeffrey Seller, the producer of the Broadway mega-sensation Hamilton, and Drew Hodges, founder of SpotCo, one of the Broadway’s leading advertising agencies. This is an opportunity to learn from the man whose production is redefining musical theater and achieving unprecedented success. 

The Vocabulary of Producing
Friday, November 18: 10am - 5pm
This session will define the main terms that regularly crop up in the course of producing and running a show including legal, financial, advertising, technical and touring vocabulary.

SPRING 2017 PROGRAMS:

CTI 14 Week Program
Mondays from January 16 to May 1
This discussion-based and interactive course will provide you with a well-rounded understanding of the ins-and-outs of producing, introduce you to cutting-edge developments in commercial theater, and offer indispensable networking opportunities. By application only, limited to 27 participants.

Marketing (Two Day Seminar)
Thursday, March 9 – Friday, March 10: 10:00am to 5:00pm
This two-day course brings together top marketing executives as well as specialists in emerging digital fields to give you a state-of-the-art understanding of how to sell a Broadway Show.

Legal Aspects of Producing (CLE)
Wednesday, March 29 – Thursday, March 30: 6:00pm to 9:15pm
The Entertainment Arts and Sports Law Section of the New York State Bar Association, in collaboration with the Commercial Theater Institute, will host this annual intensive CLE seminar.

Vocabulary of Producing
Wednesday, April 5 – Thursday, April 6: 5:00pm to 9:00pm
Taught by professionals from every walk of theatrical life, this is a chance to clear up your uncertainties and make sure you know what you’re talking about. This course is being offered as a one-day session in the fall and over two evenings in the spring.

Three-Day Intensive
Friday, April 21 – Sunday, April 23
This program – held each spring for over three decades – gives you a comprehensive overview of producing for the commercial theater and is renowned for its networking opportunities.

The Development Process
Friday, May 5: 10:00am to 5:00pm
This one-day seminar gives you an understanding of union contracts for readings, labs, festivals, and regional productions, how to budget their costs, and who to invite into each stage of the process. We explore the pros and cons of each developmental option to help you choose the best next steps for your show.

Investor Relations/How to Pitch
Friday, May 19: 10:00am to 5:00pm
This one-day seminar will take you through the process of finding co-producers, creating the materials you need to convince them to join your project, and producing the events that will get investors interested

Who Gets What
Wednesday, May 31: 5:00pm to 9:00pm
Producers need to develop financial plans and standards before they begin raising money. This half-day intensive reviews the industry standards in these areas, as well as some of the more innovative approaches.

Small Productions - NEW COURSE
Friday, June 9: 10:00am to 5:00pm
This full day course will explore how and where to mount a small production, how to find the resources to make tiny budgets go far, and how to find an audience.